Customer service and user experience
AI is improving customer service and user experiences through faster response times, better personalisation, reduced friction and more seamless service delivery.
Business stories
How our members are improving customer service and user experiences
Wesfarmers: Using AI to improve customer service quality and consistency
Read moreCochlear: AI, a tool to enhance human expertise in hearing care, not replace it
Read moreCBA: Deploying AI at scale to help protect customers against scams and financial crime
Read moreSEEK: Voice AI Reference Checks
Read moreSalesforce: Agentforce working alongside employees every day
Read moreSilverchain: Unlocking capacity in the health and care system
Read moreMicrosoft: Helping aged care staff spend more time with residents
Read moreMastercard: Australia’s first fully authorised agentic payment
Read more
Explore more business stories
Drawing on the insights from BCA member organisations, our Adopting AI in the Workplace Guide provides practical guidance on the responsible adoption and implementation of AI in Australian workplaces.
Visit our AI Hub or read more business stories on how our members are adopting AI to improve: